The phenomenon of the ‘conscious consumer’ is quickly becoming the new norm. More and more people want to reduce their carbon footprint, know where their products are being made and what these products are doing for their health.
With this in mind, the natural and ethical beauty industry is currently booming, with consumer demand for ethical, sustainable and safe products to be readily available to all customers at an all-time high.
So, how exactly should you go about replacing your conventional hair care products with non-toxic alternatives? Keep reading as we give you our top tips to make the switch!
Parabens are a cheap and effective (temporarily) ingredient that remove grime and dead skin cells from the scalp. However, while doing this, parabens strip hair follicles dry of all other essential nutrients that are vital for hair health and strength.
Sulfates are chemicals used in products as cleansing agents. Yep, you read right, apart from shampoo these bad boys are found in other cleaning products like household cleaners and detergents. If this doesn’t deter you, keep reading.
The purpose of sulfates is to create a lathering effect to remove oil and dirt from your hair. However, just like parabens, sulfates also strip strands of all other nutrients and natural oils, leaving hair extremely dehydrated and dry.
Silicone is similar to the compounds of rubber and plastic. It is a common ingredient in conditioners as it gives hair the illusion of shine (illusion being the keyword here). This is a ‘fake shine’ from its plastic-like compounds.
Silicone also prevents moisture from penetrating the hair shaft, preventing frizz. However, because of this, it’s also hard to wash out and builds up over time, weighing hair down, causing it to become limp and lifeless.
DEA agents are used as a foaming agent or thickener in shampoos, conditioners, and other hair care products. An assessment by the International Agency for Research on Cancer (IARC) listed the chemical as known to cause cancer. We don’t know about you but we certainly don’t want this ingredient anywhere near our scalp #notavibe!
Testing on animals is a method employed by beauty companies to determine whether new substances will cause an allergic reaction, irritation or corrosion if applied to the skin/eyes. During testing, the animals used are regularly burned, become addicted to the drugs used, forced to inhale toxic substances, subjected to maternal deprivation, blinded, scalded, stapled, and infected with disease viruses.
However, there are other, non-animal subject alternatives to test beauty/cosmetic products. These alternative tests are also more efficient and reliable than testing on animals and include the use of human volunteers, cell and tissue cultures, synthetic membranes, statistics, scanning technologies and computer models.
When looking at beauty products, always check the back of the bottle to see whether the product is tested on animals or not. There’ll either be a leaping bunny or a disclaimer stating ‘cruelty-free’. Trust us; if a company doesn’t test on animals, they’ll want to let you know!
Pssst! Hey you. Yes, you! Did you know that all BondiBoost Products are sulfate, paraben and DEA free! We also never test on animals, with most of our products being vegan-friendly too! Click HERE to shop our products!