• DISCOVER THE POWER OF INFRARED

    • Infrared uses waves of light that penetrate the inner layers of the hair, gently heating them from within, leaving the outer layer of the hair in better condition.
    • The BB Infrared Thermal Brushes use negative ions to neutralise positive ions in dry or damaged hair, creating smoother and less frizzy hair.

Team Up

Team Up

Add these bestsellers to cart for blowouts that last
  • dry shampoo main image before and after dry shampoo
    HG

    DRY SHAMPOO
    cleanse + instantly add 177% more volume*
    $21.00
    $28.00
    0 reviews
  • HEAT PROTECT SPRAY HEAT PROTECT SPRAY
    HG

    HEAT PROTECT SPRAY
    mend split ends + protect hair up to 450°F*​
    $17.25
    $23.00
    0 reviews
  • BOND BUILDER+ FINISHING OIL BOND BUILDER+ FINISHING OIL
    RAPID REPAIR

    BOND BUILDER+ FINISHING OIL
    heat protect up to 230 C | 450 F + seal split ends + add shine
    $24.75
    $33.00
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  • FLYAWAY WAND FLYAWAY WAND
    ANTI-FRIZZ

    FLYAWAY WAND
    tame frizz + flyaways on-the-go
    $12.75
    $17.00
    0 reviews
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    BOND BUILDER + LEAVE-IN MASK & FINISHING OIL BOND BUILDER + LEAVE-IN MASK & FINISHING OIL
    RAPID REPAIR

    BOND BUILDER + LEAVE-IN MASK & FINISHING OIL
    reverse damage + heat protect + seal split ends
    $44.25
    $59.00
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  • MEND & DEFEND DUO MEND & DEFEND DUO
    HG

    MEND & DEFEND DUO
    deep treat + shield from heat up to 450°F*
    $35.25
    $47.00
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Your Guide to Next-Level Haircare

  •

    Style School: 4 Ways To Style Your Hair Using Our Infrared Bounce Brush

    We’ve got all the intel you need to get the most out of your new hair styling tool. The Infrared Brush can do more than just give you shiny, 90s blowouts (although we’ll provide you all the secrets to those here, too).

    Learn More
  •

    Have You Met Infrared Heat Techonology Yet?

    Infrared heat works differently from traditional forms of heat. Instead of heating hair from the outside, infrared heat styles from within. Here’s why that’s important.

    Read More
  •

    The Miracle Mask: Your Hair's Game Changer

    If there’s one thing we're all chasing (besides our dream jobs and vacations), it’s having longer, stronger, healthier-looking hair. And guess what? With our best-selling Miracle Mask that dream is within reach.

    Read More