heat style without the damage

3 barrel hair waver for effortless mermaid hair in seconds

3-in-1 multi-tool that straightens, waves or curls with cool air technology to lock in styles

93% saw less shedding in 1 month*

the hero lineup that's clinically proven to reverse damage & repair hair from the inside out*​

93% saw less shedding in 1 month*

repair breakage + soften + protect

reverse damage + heat protect + seal split ends

2-in-1 hair dryer brush with a smaller, detachable head

2-in-1 hair dryer brush

2-in-1 hair straightener brush + curling iron

targets thinning, reduces shedding & boosts hair bonds

fuller, stronger hair from root to tip

deep treat + shield from heat up to 450°F*

nourish + add sleek shine + protect against humidity

replenish moisture for 72 hours of lasting hydration*

banish brass + restore strength + add shine

Instantly plumps strands for volume that lasts all day*

93% saw less shedding in 1 month*

93% saw less shedding in 1 month*

daily scalp serum for less shedding

3-month supply for fuller, thicker hair

AM/PM scalp care to lengthen + strengthen + reduce fallout

clinically proven to reduce flakes & balance scalp pH*​

boost hydration + fight frizz

HG Elixir Oil + Miracle Mask to deep treat from scalp to strand

replenish moisture for 72 hours of lasting hydration*

nourish + add sleek shine + protect against humidity

banish brass + restore strength + add shine

instantly plumps strands for volume that lasts all day*

add sleek shine + protect against humidity

93% saw less shedding in 1 month*

clinically proven to reverse damage & repair hair from the inside out*​

clinically proven to reduce flakes & balance scalp pH*​

clinically proven to reduce flakes & balance scalp pH*​

boost hydration + fight frizz

replenish moisture + fight frizz

cleanse + instantly add 177% more volume*

creamy, whipped formula with pink salt to physically buff away build up + impurities

travel size - cleanse + instantly adds 177% more volume

replenish moisture for 72 hours of lasting hydration*

instant volume + long term density

93% saw less shedding in 1 month*

AM daily treatment that stimulates scalp to lengthen + strengthen

100% vegan pillowcase to reduce frizz, tangles, & breakage

100% vegan pillowcase to reduce frizz, tangles, & breakage

heat protect up to 230 C | 450 F + seal split ends + add shine

deep treat + reduce breakage by 70% after one use*​

clinically proven to reverse damage in 4 minutes*

repair breakage + soften + protect

Everything you need for a better blowout

smooth frizz + add volume while styling

charcoal & probiotics help detoxify and rebalance scalp

lactic acid & apple cider vinegar gently exfoliate scalp + leave hair soft & shiny

keep strands in place without the crease marks

activate natural curl pattern + add flexible hold + fight frizz

waterproof, multi-use comb

detangle + minimize breakage

instantly calm + relieve scalp irritation

aerosol free + brushable hold + shine

tame frizz + flyaways on-the-go

gently detangle + shine enhancing dual bristles

lightweight headband for makeup and styling prep

nourish + add silky smooth shine

100% vegan pillowcase to reduce frizz, tangles, & breakage

100% vegan pillowcase to reduce frizz, tangles, & breakage

stylish elastic hair cuff for secure, elevated looks

compact, heat-safe mat for hot tools

100% vegan pillowcase to reduce frizz, tangles, & breakage

100% vegan pillowcase to reduce frizz, tangles, & breakage

gently detangle + shine enhancing dual bristles

heat protect + soften + add shine

gentle microfiber towel dries hair up to 50% faster

add instant volume + texture at the root

soft satin hair wrap to smooth & protect hair overnight

waterproof cap with satin lining to keep hair dry + styles intact

2% salycilic acid to exfoliate scalp & leave hair soft

exfoliates + massages scalp

for shorter, thin hair, or half updos

for shorter, thin hair, or half updos

banish brass + restore strength + soften

deep treat + banish brass + add silky shine

banish brass + strengthen + add shine

Add texture + volume + frizz control

plump strands + soften + long term density

increases volume by 57% after 1 use*

detangle hair + minimize snagging